The European Society of Human Reproduction and Embryology bridges East and West for its 2012 Congress in Istanbul. The European Society of Human Reproduction and Embryology (ESHRE) announced today that it has chosen Istanbul for its 2012 Annual Meeting. During 1 to 4 July 2012, ESHRE will hold its Annual Meeting at the Istanbul Congress Centre (ICC). Reproductive medicine is one of today’s most exciting scientific and clinical areas. Every month there are announcements of medical ‘firsts’, new rulings by regulatory bodies or ethical controversies. These often spark a heated debate among practitioners in the field, ethicists, legislators, the media and the public. ESHRE’s Annual Meeting is the forum where more than 9,000 of the world’s leading experts in reproductive medicine gather to give a public presentation of their latest research findings.